September 2, 2013

Fashion Scoop: Burberry Celebrates Art of the Trench in Asia‏

Burberry brought its digital platform, Art of the Trench, to life physically for the first time in Asia tonight with an event celebrating Shanghai and its creative community.

The event, hosted by British actress and face of Burberry Body Tender Cara Delevingne, took place at the Burberry K11 store in Shanghai and was attended by over 450 guests including Bolin Chen, Denise Ho, Du Juan, Tian Yuan, Emma Pei, Han Huo Huo, Bonnie Chen, Linda Li, Li Hui, Tan Yuanyuan and Li Da Qi, all of whom wore Burberry and were shot for Art of the Trench. This was the first Art of the Trench physical event hosted in Asia.

As part of a global celebration of the site, Burberry has hosted Art of the Trench events in Chicago, Brazil and India, and has further events planned in Paris, Seoul, Kiev and Istanbul later this year.

Oh how I wish they could bring this much closer to Kuwait!!!

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